Assignment PreviewThe Desert Hound
Desert market is one of the categories of market which is on a drastic boom now days. It suddenly started excelling in the food and confectionary category and retained a position for itself. Now, deserts are no longer categorized as food and confectionary but it has its own category.
Human beings are taste seekers. They are looking for tasty as well as healthy food which eventually excites their different moods. “The Desert Hound” understands the demands of its customer’s quiet well and therefore they came out with a dairy product with a YUM factor involved in it.
The Desert Hound can be described as a quick-service desert bar where customers sit around and watch some of their favorite desserts being made. The main selling point of the business is desert. Based in the northern suburb of Melbourne, The Desert Hound is trying hard to excel into various different suburbs in near future.