Assignment PreviewLaptops Computers by University students Consumer behaviour
Consumer buying behavior is one of the important areas in any business to study whether it is related to products and services. It is important because without understanding consumer buying behavior regarding any product or service, companies won’t be able to develop any smart promotional campaign. Products and services are developed and marketed by considering many factor but buying behavior is the most important one.
It is very important to state here about the product, the product is laptop computers and the target market of this product is “University students”.